About Us

The beginning of our story unfolds against the vivid, visionary backdrop of Dubai, a city that represents a crossroads for people around the globe. It is in Dubai, where our company has been founded as a global entity for today's savvy, discerning customer; and Dubai continues to inspire the values we uphold: endless potential, daring designs and no compromise on quality.

Our process is a conversation between our clients and artisans. A very personal and intimate journey where the client's vision is brought to life in a physical form, one stitch at a time. We utilize the finest silks, delicate laces, and intricate embroideries as well as the skillful craftsmanship of the human hand to create each piece. Each stitch is intentional, each drape is tailored to fit perfectly to the client’s body and each detail serves as a testament to the craft of creating clothing by hand.

At our company, when the flame of an idea is touched by creativity, a sartorial fantasy emerges.